The New Strategic Brand Management: - Paperback, by Kapferer Jean-Noël - Good

Description: The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand Equity)by Kapferer, Jean-Noël Description: It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience.Product ID: 0749465158-11-1

Price: 14.17 USD

Location: Philadelphia, Pennsylvania

End Time: 2024-11-19T00:57:14.000Z

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Book Title: The New Strategic Brand Management: Advanced Insights and Strateg

Number of Pages: 512 Pages

Publication Name: New Strategic Brand Management : Advanced Insights & Strategic Thinking

Language: English

Publisher: Kogan Page, The Limited

Publication Year: 2012

Item Height: 1.1 in

Subject: Consumer Guides, Marketing / General, Management, Strategic Planning

Item Weight: 33.9 Oz

Type: Not Available

Subject Area: Référence, Business & Economics

Author: Jean-Noël Kapferer

Item Length: 9.7 in

Item Width: 7.4 in

Format: Trade Paperback