Description: This textbook is the perfect resource for anyone looking to learn about marketing. It covers all aspects of the subject, from beginner to advanced topics. The book is written by Philip T. Kotler and Gary Armstrong and published by Pearson Education in 2018. It is a student value edition, which means it is affordable and accessible to everyone. The textbook has a ringbound format, making it easy to use and carry around. It is written in English and has a length of 10.9in, a height of 1.2in, and a width of 8.7in. The book weighs 50.7 Oz and contains 736 pages. If you're interested in learning about marketing, this textbook is a must-read. Principles of Marketing, Student Value Edition by Kotler and Armstrong. Book is Brand New
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Subject: Marketing
Item Length: 10.9in.
Item Height: 1.2in.
Item Width: 8.7in.
Author: Philip T. Kotler, Philip Kotler, Gary Armstrong
Publication Name: Principles of Marketing, Beginner Value Edition
Format: Ringbound
Language: English
Publisher: Pearson Education
Publication Year: 2018, 2017
Type: Textbook
Item Weight: 50.7 Oz
Number of Pages: 736 Pages
