Description: How can you transform a spreadsheet of numbers into a clear, compelling story that your audience will want to pass on? This book is a step-by-step guide (honed through the authors' Guardian masterclasses, workshops and seminars) to bringing data to life through visualisations, from static charts and maps to interactive infographics and motion graphics. Introducing a four-step framework to creating engaging and innovative visualisations, it helps you to: * Find the human stories in your datasets * Design a visual story that will resonate with your audience * Make a clear, persuasive visual that represents your data truthfully * Refine your work to ensure your visual expresses your story in the best possible way. This book also includes a portfolio of best-practice examples and annotated templates to help you choose the right visual for the right audience, and repurpose your work for different contexts.
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EAN: 9781529743777
UPC: 9781529743777
ISBN: 9781529743777
MPN: N/A
Item Length: 24.6 cm
Item Weight: 0.8 kg
Subject Area: Social Research
Item Height: 246 mm
Item Width: 189 mm
Author: Sergio Gallardo, Tobias Sturt, Adam Frost, Jim Kynvin
Publication Name: Communicating with Data Visualisation: a Practical Guide
Format: Paperback
Language: English
Publisher: Sage Publications Ltd
Subject: Technology, Classical Studies
Publication Year: 2021
Type: Textbook
Number of Pages: 368 Pages
